Yeah topic is misnomer.To be honest this is not a blog courtesy mr. banarjee. I had this idea long before i came to IIFT. I felt it's high time i fantasized a bit. Marketing lectures just gave me that excuse, so here comes what to many may appear a juvenile thought,wild imagination,eh you may say so.
This one is about dream merchants who have made our life so colorful,remember that "Dream Merchants" on Zee TV, our guide to world class advertising. So a couch potato you ,are glued to your idiot box , expecting the show to reach climax and guess what happens. Ever chortling anchor comes on screen and blurts out "Hey stay glued we'll be right back" How do you feel then. So taking that petite black beauty in hand(haa haa yeah i mean remote control), you are back to surfing spree and yeah couple of expletives may be heard as well. nah not me, i am an ad freak, loved them from the very time i started appreciating TV and its stupid programs. to be frank, be it matches or shows they all are well sandwitched with those wonderful ads. Those ads which try to sell a refrigerator to an Eskimo? cozy cadilacs, sultry lasses and big mansions all brought straight to your drawing room courtesy much maligned commercials. so be it liril zing or pretty different maggy tomato ketchup(as proclaimed by javed jaffery u know him ah yeah the one of 'xactly' fame)ads have caught imagination in a way no one ever could have.
So Kapil may be a thing of past , but his toothy grin claiming "pamolive da jawab nahi" still rings somewhere. Eternal beauty she is and she still warrants our attention but then so does her Crowning Glory ad(yeah Ms Kapadia ,my generation never got enough of you as an actor, but that ol' ad recreates the aura that u had). well these are the old ones and i never saw 'em live on my ol' TV set. saw 'em this summer courtesy one of my friends, an ad freak , i must confess.
ok let me talk of some ads which redefined my era or ads which i can still recall.
Remember that Ericsson ad, Amar Talwar ogling a gorgeous lady and taken for a ride with that wonder of a mobile phone. "One black coffee please" a genuine request from much sought after lady and Talwar's world comes crashing down, poor fella but that bewildering face helped ericsson a lot .
There are many more ads which create the magic, what 'bout ol' Philips Ad(Boy pretending to woo girl with his singing prowess with stereo on and his accomplice spoiling the show). Lalitajee and her pragmatic approach. Cadbury and that cheeky Sehwagish six (poor girl has her heart in mouth before she breaks into zig). List is long and countless. Yep they never let me go bonkers over their product. Yeah as a child i continued gulping that gems ki goli rather than pestering for Dairy Milk.
But then they used to make my day, specially when I sat silently trying to overcome those late evening blues with India being again hounded on a friday in an alien place known as Sharjah.
Friday, August 25, 2006
Saturday, August 19, 2006
Captain courageous to rescue pommies
Soccer is a team game and we have been told nth times ---leave strategy to coach damn it and skipper is meant to sweat it out in the middle along with 10 of his brethrens (with 10 sisters if you are Birgit Prinz ). ooh you need a pekerman to spoil the game and sorin just haplessely finds Klose scoring one of those dreaded header past the goal(Argentina lost it out in 79th minute, and pekerman couldn't name another dog of his , germany. he has 3 dogs named qatar , argentina and malaysia as he coached 3 argentinine sides to podium in 3 youth world cups.).
for that matter Becky can do nothing but shed tears and onus is on sweedish coach, Ericsson to come up with unconquerable strategy.
I am sorry i still don't buy this idea. I had the same argument going in an earlier blog of mine, hunt for a nanny for men in blue and i still vouch for it. if you don't have a motivational skipper you are doomed. Coaches can gesticulate and pretty wildly too but all in vain if that man proudly flaunting armband doesn't lead the pack. Juergen Klinsmann was adored all the way , but remember Ballack wasn't a mute spectator.
I was a happy soul when i knew paper tigers(pommies) have gone for a change in captain and coach. who the captain is? yeah John Terry it is. Becky was not the one cut out for the job. He can still bend and he can still juggle around, but he can't motivate and push youngters to go for the kill. Terry , yeah he can.
I have seen Terry captaining Chelsea and quite efficiently too. oh yeah i envy Chelsea , yeah i love to hate them as my favs ManU are never seen to be in hunt.
Chelsea is very systemetic , sometimes agonisingly systemetic and they kill the competition with deftness of a surgeon, where is the individual brilliance mate i howl, but at the end of day winners are revered. and winner they are. Mourinho and Terry together have coverted hopeless ones into bunch of invincible ones.
I never believed defenders could be excellent skipper material , but Terry has proved it otherwise. ok Kaiser was also more of a defender too. JT is a great CB and i can remember his shirt no. being 26 as he wanted to be one better than chelsea legend Gianfranco Zola ( who wore no. 25). pretty opposite to shirt no. 23 funda of basketball legend MJ(Jordan). Legend has his no. was 23 as he believed he was half as good as his bro wearing no. 45. 2 much gyan , hey again i end up on other side of road. Terry has earned a reputation as a tough, committed, no-nonsense defender and an excellent leader on the pitch. In addition, he offers an attacking threat at set-pieces pretty much la carlos only a lot more regularly and without compromising on defence.
Way to go JT, i would love to see you winning laurels for poms and eh i hope paper tigers start delivering a lil more often. wen u have team of high quality players Gerrard, Frank Lamapard and Rooney 2 name few, not mentioning Coles and owens is a sin big enuough, n still not reaching semis of a world cup for last 16 years leave me flabbergasted. Ah should i mention i yearn for them being pitted against their bete noire(fawkland rivals), no match comes as big as Eng-Arg, and i have my own biases. I won't mind Terry carrying the day for poms , skippers are expected to carry em any way and Terry have shoulders broad enough to carry his nation's hopes .
JT do it for poms , come Jo'berg 2010, and your holding WC trophy aloft would quite be a picture. Wembley 1966 has long been forgotten , give an englishman a moment to savour.
Pouring myself out on italian delicacies
So finally,i settled in Delhi. I am not a typical in your face person , i take my own time in getting in groove and making friends. but finally i have made my peace with brash city Delhi, everyone told me so, have yet to find it brash though. so time to let few glass clink to relish and maintain new connections. Circa 7 PM, August 14, i am ready to let my guards down(game 4 a drink or two). my all roomies/loomies(i hate this loomy word reminds me of three up there livin in a lunatic assylum,(true lunatics are my roomies though). lunar is quite different from loos though). again veering off the topic. ok so we all(sid,vinit,shashank,vinod, gandhiji and me, ah ayush was also around)settled 4 a downtown pub in an upmarket place(haze at priya).
Place is nowhhere close to purple haze, bunker, LOR, etc (pubs at b'lore where i learnt this reverential art of drinking). Never mind happy hours are on and we are determined to encash on it. orders are made, no peter around, i settle 4 paul(signature in this case). turns out to be a nasty drink(last gulping of signature had culminated in elimination of my favs argentina from the world cup hell with klose's head and pekerman's mind, ensuing hangover let me overcome the grief), but ppl around me r relishing it somehow. i can't stand it anymore i 'll have couple of them more. and there she comes ,a lady from my class. she joins us in drinking orgy with a friend in tow.
ooh i told you signature is not my cup of tea. pub wallahs(it's a bar i must say) are playing some boring blues, i yell out "change the music yaar". what are they playing 2 my ears it sounds like sinatra , god save me i want metal/gruge/psychedellic.
ok i bore the lady a bit with my itsy bitsy trivial knowledge about the song she keeps crooning(ha she doesn't know the history of song, never mind she croons it quite well ,whole insti wud vouch 4 that). she reminds me of SB(nah not sonali bendre 4 chriss sake). SB was one of wonderful singers at my engg. college. oh i am still playing on periphery. ah here comes the third drink. i gallop it and get into withdrawn mode.
Time : 9:00 PM
ok we leave Haze and i find world quite hazy. well that figure 3 drinks was quite an offical one, while rest of em were socializing , chatting , i gave these formalities a slip and guzzled much more. friends decide-- Time to eat. ah what a great idea, i wanna go home i try to cajole em. they remain unimpressed. less go 2 hut have fleeting bites of pizza. oh i am dragged along. I feel satiated, no delicacy for me i announce. have this sid says. a #$##%$%% pizza , eh my god i have reservations for italians(Cannavaro's lifting world cup may have added to that aversion even more).
i abhor italians i scream(perhaps in my head, no one hears me). i start whimpering and ah pour myself out on plat. ook eek eeich my friends howl , i shuttle between loo and table and keep pouring here there and every where. a sardar kido is casualty, he slips over my generous offerings and screeches along (quite a distance).
I have never done that in my life, i start whimpering, baby every one has it 4 the first time friends console. hey gimme a break, dispatch me 2 hostel, i dont wanna be
butt of jokes.
Time 10:15 PM
i am brought to hostel(do i know).a lil bit more of those pre production morning tendencies (i am quite outgoing by now and keep pouring myself out).. It's high time i hit the sack. tomorrow is 15th august.
Moral: never go 4 those sasta items n please never play 2 gallery u damn fool.
i have learnt my lessons, come whatever i won't touch daaru glass on fresher day, i don't wanna make a spectacle of myself. i'll let my hair down(of whatever left on my crown) on dance floor and will act as a perfect gourmet. prasoon do you have straws, you see i don't want to touch glass .. period..........
Place is nowhhere close to purple haze, bunker, LOR, etc (pubs at b'lore where i learnt this reverential art of drinking). Never mind happy hours are on and we are determined to encash on it. orders are made, no peter around, i settle 4 paul(signature in this case). turns out to be a nasty drink(last gulping of signature had culminated in elimination of my favs argentina from the world cup hell with klose's head and pekerman's mind, ensuing hangover let me overcome the grief), but ppl around me r relishing it somehow. i can't stand it anymore i 'll have couple of them more. and there she comes ,a lady from my class. she joins us in drinking orgy with a friend in tow.
ooh i told you signature is not my cup of tea. pub wallahs(it's a bar i must say) are playing some boring blues, i yell out "change the music yaar". what are they playing 2 my ears it sounds like sinatra , god save me i want metal/gruge/psychedellic.
ok i bore the lady a bit with my itsy bitsy trivial knowledge about the song she keeps crooning(ha she doesn't know the history of song, never mind she croons it quite well ,whole insti wud vouch 4 that). she reminds me of SB(nah not sonali bendre 4 chriss sake). SB was one of wonderful singers at my engg. college. oh i am still playing on periphery. ah here comes the third drink. i gallop it and get into withdrawn mode.
Time : 9:00 PM
ok we leave Haze and i find world quite hazy. well that figure 3 drinks was quite an offical one, while rest of em were socializing , chatting , i gave these formalities a slip and guzzled much more. friends decide-- Time to eat. ah what a great idea, i wanna go home i try to cajole em. they remain unimpressed. less go 2 hut have fleeting bites of pizza. oh i am dragged along. I feel satiated, no delicacy for me i announce. have this sid says. a #$##%$%% pizza , eh my god i have reservations for italians(Cannavaro's lifting world cup may have added to that aversion even more).
i abhor italians i scream(perhaps in my head, no one hears me). i start whimpering and ah pour myself out on plat. ook eek eeich my friends howl , i shuttle between loo and table and keep pouring here there and every where. a sardar kido is casualty, he slips over my generous offerings and screeches along (quite a distance).
I have never done that in my life, i start whimpering, baby every one has it 4 the first time friends console. hey gimme a break, dispatch me 2 hostel, i dont wanna be
butt of jokes.
Time 10:15 PM
i am brought to hostel(do i know).a lil bit more of those pre production morning tendencies (i am quite outgoing by now and keep pouring myself out).. It's high time i hit the sack. tomorrow is 15th august.
Moral: never go 4 those sasta items n please never play 2 gallery u damn fool.
i have learnt my lessons, come whatever i won't touch daaru glass on fresher day, i don't wanna make a spectacle of myself. i'll let my hair down(of whatever left on my crown) on dance floor and will act as a perfect gourmet. prasoon do you have straws, you see i don't want to touch glass .. period..........
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